Introduction

Brand Identity is the way the Nordson brand is expressed visually.

The Nordson brand's identity is the fundamental means by which all of our stakeholders recognize us and differentiate us from competitors.

The key elements in Nordson's brand identity are:

• the Nordson logo and approved Nordson sub-brand logos
• the Nordson blue stripe
• the Nordson blue color and the rest of the Nordson color palette
• and Nordson's fonts.

These elements should be applied consistently in all communication materials worldwide according to the guidelines outlined on this web site.

Please contact Nordson Corporate Communications for assistance in applying the Nordson brand identity elements.